There are tens of thousands of plugins available to WordPress users who want to create an eCommerce website. So many, in fact, that it can be difficult to know which ones are truly essential and which ones are just overhyped tools that you don’t need.
There are plenty of niche tools out there and most will offer some viable solutions for your specific needs, but we found the following best WordPress plugins to be must-haves no matter what sites you own.
Would you like to take your business to the next level with good, quality WordPress plugins? If so, we’ll help you choose from the over 59,000+ WordPress plugins that You and your website can benefit from as time goes on.
In this article, we’re going to introduce you to must-have WordPress plugins and explain why each one is wonderful. Better yet, we’re also going to provide real data to justify why we think each plugin is a great addition.
22 Must Have WordPress Plugin For 2024
1. WPForms
Every website needs a contact form. WPForms is a WordPress plugin that lets you build forms and field groups effortlessly. It’s the most user-friendly WordPress contact form plugin available today.
WPForms is a WordPress plugin that lets you quickly and easily build beautiful forms (contact forms, employment applications, and more). It has many helpful features like powerful security settings, an intuitive interface, multilingual support, and advanced integration with tools like Powered by Mailchimp.
Don’t you just love it when things are easy? Well with this drag & drop form builder, you can make all sorts of online forms, including contact forms, email subscription forms, online order forms, payment forms and surveys.
They have over 300+ pre-built templates for you to get started as soon as possible because we know how busy you are!
WPForms lets you add glitzy forms to your website or blog, making it super easy for your pages to amass more ratings on Google AND scoop uploads of comments on social media (and why wouldn’t they as they look so nice!) – you will then be able to access the all actions easily through WordPress’ dashboard or via email
The form landing page builder provides a wide variety of powerful features that simply don’t exist in similar applications. The reason why the form builder is different from other form builders on the market is that it allows users to create forms with no coding knowledge whatsoever.
WPForms Lite is a great way to get started if you are just getting into form building. If you’d like to build more complex forms for your business, then WPForms Pro is the way to go. Use this WPForms discount link to save 50% on your purchase.
ALTERNATIVE: Formidable Form is an excellent alternative for creating advanced solution-focused WordPress forms. Their theme allows you to create forms that can handle additional fields, dropdowns, textboxes, checkboxes and more. They also have a drag and drop interface which will allow you to move fields around in any order you like.
2. MonsterInsights
MonsterInsights is the best alternative to google analytics plugin for a WordPress website. It gives you invaluable insights into how people find your site and how they use it, thanks to its seamless integration with Google reports.
Without MonsterInsights you’d basically have to cross-check data manually and enter them into a spreadsheet to get an overview of both traffic and user behavior across multiple devices.
It also gives you additional features like heatmaps, which allows you to see where users click and hover on your website, or your bounce rates – just one example of how vast are these opportunities in their variety so don’t hesitate to try them out!
The best part is that it shows you all the important stats that matter right inside your WordPress dashboard. You can then optimize your website accordingly to increase traffic, subscribers, and revenue.
MonsterInsights allows you to analyze customer data, visitor interests, and traffic sources at your fingertips so you can make well-informed decisions about where to focus your efforts in order to increase site visibility.
By keeping a close eye on customer behavior, you’ll be able to track conversions more effectively and understand trends so you’re able to give customers what they want by providing high-quality content.
MonsterInsights’ Google Analytics integration gives you an insight into where your website visitors are coming from. This helps inform your decisions on marketing and content creation because you have a better idea of what kind of information appeals to your typical audience member!
MonsterInsights is a powerful tracking plugin for WordPress that makes it chock full of information! With over 30 different tracking features, you no longer have to dig through the code or do all the calculations yourself because MonsterInsights does everything for you. You’re able to track information about products, real-time users, contact forms, and much more!
For a single website license, pricing depends on your plan. The lite version is available for free from the official WordPress plugin repository.
3. RankMath
RankMath SEO is a WordPress plugin that helps improve your search engine optimization, it’s importance within the WordPress market is unparalleled. Its popularity not only comes from its functionality such as improving your SEO and making content more accessible but also due to its simplicity.
The plugin is so easy that around 78% of users scan through posts and pages so they can make decisions on what they want to read.
SEO helps you get more visitors from search engines to your website without a lot of additional effort. Many WordPress content management systems come with SEO functionality built-in, so there’s no need to take additional steps to drive search engine traffic.
But if that leaves something to be desired, using WordPress SEO by RankMath is the easiest way to quickly optimize the content on your website for both major search engines and Google in particular.
RankMath offers a complete WordPress SEO optimization solution, giving you the control and ability to add SEO title, meta description, keywords, generate XML sitemaps, connect your site to Google search console as well as optimize it for social media, and more.
Their team is continuously innovating and adding new ways to improve your rankings such as their content optimizer with TruSEO score that finds the right words needed to improve your SEO ranking on all major search engines.
The Pro version of RankMath is also available as a stand-alone application. What’s great is that while they are not the same program, they share 99% of their codebase which means using one is an easy way to get familiar with the other before making a decision on which one best fits your needs.
Just like when you decided to start your bakery in the first place – it can be difficult to know where and how to begin!
4. SendinBlue
SendinBlue is a complete and robust SMS and email marketing platform that lets businesses of all sizes send voice and text messages to over 200 countries around the world. SendinBlue offers an extensive array of tools as well as quality customer support designed to help users build and grow their marketing strategy, boost revenue, and save time.
The drag-and-drop interface allows even novice email marketers to quickly create beautiful, engaging emails for delivering company news or promotions to their readers.
SendinBlue offers beginner-friendly marketing automation tools that enable you to send emails to your subscribers using transactional, follow-up, and bulk email techniques.
Their AI selects the best time for people to receive higher open rates and a better deliverability rate in order to optimize your campaign. You can edit their templates on their drag and drop editor or have it done by their expert editors for you for additional charge.
SendinBlue gives you up to 300 emails every single day for free, but they will add branding to your messages. Their paid plans will cost you $25 per month for Lite and $79 per month for Pro, which includes the addition of SMS messaging.
SendinBlue provides you with a separate SMTP bulk email marketing service . You can use this to power automated or transactional emails from your WordPress site.
Using the SendinBlue service will not be necessary if you are launching an email marketing campaign, but it’s a great option for larger websites that want to manage emails in real-time from their users based on rule settings, etc.
5. Elementor
Elementor is one of the coolest additions to our must-have WordPress plugins list. It’s a drag and drop WordPress builder that lets you build custom page layouts independent of your current theme.
With over 5,000,000 installs and an overall rating of 4.4 out of 5 stars, Elementor is hands down one of the best pieces of content available for WordPress users who are looking for versatility and flexibility when it comes to building their website from scratch.
Elementor is the best drag and drop page builder for WordPress and a web design tool that allows you to easily customize your website and create visually breathtaking, highly engaging website designs.
There are over 100+ beautifully designed templates to choose from and endless ways you can have them set up. You might want more than one page at different places on your site, too!
Elementor boasts a variety of features that can be used to build an array of beautiful site pages.
These features include opt-in forms, testimonials from famous personalities, countdown timers, contact forms, social media profile block options, pricing/offers bar on the home page for sharing offers with clients and for increased conversions, countdown timers for special sales or certain deals and discounts you would like to showcase on your homepage.
ALTERNATIVE: Beaver Builder, for WordPress page builders and Seed Pro are great alternatives to keep on the radar when it comes down to building responsive blog sections with any WordPress theme. CSS Hero for theme customization.
6. MemberPress
MemberPress is an WordPress membership amazing plugin. It’s the best one on the market because it includes baked-in support for drip content, the ability to build out multiple subscription levels, and even pricing tables that are super easy to set up.
MemberPress is an awesome WordPress plugin for selling memberships. It offers tons of great tools that help you grow a subscriber base and develop new ones, including multi-level subscription, drip content support, and a super easy pricing table among other cool features!
There are many powerful plugins available out there, but MemberPress offers some of the best features and it definitely eliminates a lot of headaches that normally come with running an online business.
Why? It comes with fully responsive pages, unlimited landing pages, courses and courses modules (TutorPress integration), protected content on the front-end, support for multiple payment gateways (Stripe, PayPal, Authorize.net, etc..), and so much more!
Using MemberPress, you can build content or product of your choice and add a time-based access system so that certain content can be shown or hidden to certain members of your community.
MemberPress has an extension available for all popular new platforms such as Powered by Mailchimp, ConvertKit and others, which means that your audience will be able to receive automated emails about the products you sell.
7. Updraft
Backups are important to make sure your website is always safe. You know that the minute you start getting on everyone’s radar, people will try to rip off your work or just straight-up hack you and destroy everything that you’ve created. UpdraftPlus is a premium plugin that lets you take care of your backups so they don’t get ruined or exploited by hackers.
Their paid option gives you priority support in case something goes wrong as well as added security against brute force attacks, Malware monitoring, restoration from disaster recovery locations, uncompressed backups, and more options for backing up media storage.
For example, if most people use an average of one or two plugins on their site and half of those receive monthly updates it’s clear that the risk of running into compatibility errors is fairly common. A recent backup can save you a ton of headaches whether you’ve been attacked, encounter a compatibility issue, or simply want to move your site to another host.
One backup plugin that has worked remarkably for us is UpdraftPlus. It integrates seamlessly with multiple cloud storage options. We also love the fact that it’s easy to use as well as powerful, and most of all, it allows you to automate your backups on a recurring schedule.
As a site owner making backups of your website is one of the most important things for you to do. That’s why this plugin is such an essential tool for every WordPress blog and website out there which makes creating backups so quick and easy.
8. WP Rocket
WP Rocket is a cloud-based CDN as well as caching plugin that improves your website’s speed and performance by instantly optimizing both frontend and backend processes. With WP Rocket you can focus solely on making your site “soft’.
WP Rocket manages to automatically set up the recommended WordPress cache options for you like gzip compression, page caching, and preloading.
Turn on optional settings for lazy loading images and CDN support, minification, and other extra features to further optimize the site design. WP Rocket indexes the whole website at one go avoiding the trouble of frequent maintenance of your caching plugin.
WP Rocket is a WordPress plugin that includes an image compression tool which will help you speed up your website further. It’s called Imagify, and it’s provided for free along with other advanced performance enhancements like CSS and HTML modification.
This is a great way to make recommendations because the readers will likely be interested in what they get to hear about when they are reading it during this survey! You can also take a read on our article for “WordPress speed optimization which includes more than 20+ plus tips to increase the site speed instantly.
9. Sucuri Security
Security should be a top priority for all online business owners. Sucuri offers a WordPress security plugin and web application firewall that is probably one of the best protection you can get for your site.
It’s always good to keep your website safe by making sure it doesn’t get hacked. You can make use of Sucuri’s Website Security Platform to help protect you against a bunch of threats like DDOS attacks and botnets.
Keeping your WordPress website secure is essential because, as you know, there are lots of people and bots that will try to break in. Website vulnerabilities can be mitigated with a website security platform like Sucuri’s.
Sucuri offers protection across millions of websites, including WPBeginner. It has the highest levels of website security available for WordPress.
Sucuri secures your site and optimizes how fast it loads all without touching a single line of code on your site! CDs and frames don’t give you the same protection as a CDN, nor do they provide performance visibility information that can be used to optimize your site’s performance.
Cloudflare is another alternative for security but the real pro about Sucuri is you don’t need to do anything extra except install their plugin and optionally pay for their services in order to get better security and performance!
10. PushEngage
PushEngage is a push notifications plugin for your blog or website. It allows you to engage with users through messages and announcements that are delivered directly to the user’s browser without the need to download an app or leave the page. You can use it to reach new audiences, re-engage old members and bring more potential customers back to your site.
Push notifications are one of our top five traffic sources. Shoot, every time we send out a push notification to our user base, our website – Pocketlinko – gets a huge spike in traffic!
For eCommerce sites, these include cart abandonment alerts that can help boost customer retention, price drop notifications that encourage customers to take advantage of deals and offers, product availability updates (inventory alerts) that allow customers to plan ahead, and a whole lot more.
For bloggers and publishers, RSS feed subscription updates for new blog posts is a lovely way of encouraging regular engagement from readers.
PushEngage works perfectly on all of your favorite website platforms including WordPress, Shopify and BigCommerce. Their team has created a PushEngage plugin specifically for WordPress users that allows anyone with a WordPress site to easily enable web push notifications.
And the best part? Even more so than other providers out there who often sell user data, PushEngage does not – so you can feel safer on those fronts!
11. Uncanny Automator
Uncanny Automator is a nifty app which allows you to connect your existing WordPress plugins to work together without writing any code, so that you can automate routine admin tasks and free up more time to focus on the bigger picture.
There are three basic rules for marketing automation on your WordPress site: You can set up automated reactions based on common WordPress events such as social media shares, website visits or customer purchases.
The first rule is “If you put in enough time and effort, something will work eventually.” If a response if automated correctly it’s not uncommon to see results within weeks or months of setting it up the first time.
With this tool, you could integrate all of your WordPress plugins without having to write even a single line of code! You can make different sites with different themes to look and behave similarly for a seamless experience like what-you-see-is-what-you-get (WYSIWYG)!
12. Search WP
SearchWP is the best WordPress product for effective, reliable search. Whether you need to improve your site search for better user experience, or you need to handle a high volume of searches on a shared website with multiple users .
Our A-1 ultra efficient tool can help you get it done fast and get out of the way so you can focus on running your business without being slowed down by subpar software.
SearchWP is the most advanced WordPress search plugin available online today. SearchWP helps you to seamlessly improve your site search, so that your website visitors can easily find what they’re looking for on your site.
SearchWP can take your WordPress powered website search to the next level, and in ways that default search functionality and even other WordPress plugins simply cannot. Being a cloud-based platform, SearchWP is always up to date with the latest information, providing users with the most accurate results possible.
It also has flexible relevance analysis capabilities that allow you to get more specific in finding relevant content – because let’s be honest, sometimes when we look for something in our blog it’s usually not exactly sure what we’re looking for so it’s definitely helpful to have some say in what interests us most on any given day!
It also gives you the flexibility to create your own relevance scale and adjust the algorithm to suit your needs.
There is a search metrics feature that helps you see what your visitors are searching for, what they are finding or not finding, so you can improve the way in which your content is being discovered by prospective customers and investors.
13. Semrush
SEMRush is an all-in-one marketing toolkit for digital marketing professionals, business owners and entrepreneurs.
It comes with powerful tools to help you improve your SEO, paid advertising strategy, social media and content & PR strategy by utilizing a number of tools that would normally be available as exclusive and costly extras.
By using SEMRush’s tool, we are able to gather just the right amount of competitive intelligence on our competitors in order to outrank them and also dominate our industry.
SEMRush’s platform makes it easy for us to find and collect the up-to-date information that is vital for making wise business decisions when it comes down to what strategies are available and with what success rates for various strategies currently being used today by our competition.
SEMRUSH (SEO) is a valuable SEO tool for optimzing any types of website, application to run online business smoothly, You can also track all your keywords, website using their best SERP tracking tool which is helping clients to not just drive more traffic but saving them money by preventing extensive advertising.
SEO allows companies to market their sites through proven methods that have been tested over the last couple of years. Click on the button below to get started with 7 day free trial of SEMRUSH!
14. LiveChat
LiveChat Inc is a live chat software platform specifically designed to make it easy for businesses and e-commerce sites to add live chat functionality to their WordPress website while also utilizing an unlimited number of agents.
The LiveChat plugin is a strong, no-nonsense customer support option for WordPress users. Offering ease of use and integration, live chat means that your potential customers can seek out the information they need quickly and directly from your website’s homepage.
It has in-depth options for customization, syncs with your existing support software, and comes with a mobile app that provides real-time customer support.
It easily integrates with other platforms like email marketing and CRM as well. Most importantly, it offers a flawless user experience that loads quickly!
The LiveChat Team has also developed Chatbot, a software that gives your website the power to communicate with your users using artificial intelligence. You can use it along with LiveChat to ensure the fastest response times possible by human and AI agents!
15. PrettyLinksPro
Pretty Links is one of the best affiliate cloaking link management plugins for WordPress. It allows you to easily manage affiliate links, making it easy to make your affiliate links short and memorable for sharing.
It ensures that you get rewarded for recommending products to your consumers because using it lets you create affiliate links for products and services in a very easy yet professional manner.
Pretty Links Pro allows you to create Amazon affiliate links for all of your products in a simple and organized way. Pretty Links Pro makes it easy to share and promote products on your site without losing any potential visitors and traffic.
Shortened URLs for certain products can be created and can be tracked for the purpose of gaining more revenue. Prettylinks is one of the best amazon affilate plugin for WordPress user.
With Pretty Links Pro you are able to track investment returns increasing the profitability of your business because the statistics show exactly what is most likely to sell and offers various tools that will benefit your business greatly.
16. WP Mail SMTP
By default, WordPress uses the PHP mail function to send emails and in many cases, it doesn’t work. The problem is that either your web host hasn’t set up a working email server, or they’ve blocked access to prevent people from doing bad things to their servers.
This means that WordPress emails might not be being sent properly or at all. WP Mail SMTP fixes this by connecting to a proper SMTP mail server so that WordPress can send messages.
The WP Mail SMTP plugin will help you start using a trusted and secure third-party service to send WordPress emails instead of using an insecure method like PHP’s mail() function.
WP Mail SMTP seems necessary for so many websites and businesses – over 2 MILLION websites use it in fact! Looking for alterantive, take a read on our recent article for the best SMTP providers for WordPress sites.
17. Insert Headers and Footers
While attempting to keep your WordPress site updated and running smoothly, you may sometimes need to add code snippets to various areas of your site possibly using any HTML editor. You can insert these in your website’s header or footer.
When you make changes to your website, you’ll frequently have to make changes to your site’s WordPress header or footer.
The Insert Header and Footer plugin allow you to insert code snippets into your WordPress site without editing any theme files. This is a valuable –– and free –– plugin for business owners looking to add simple JavaScript in their website HTML structure, for example.
18. WPML
WordPress does not provide the multilingual capabilities necessary for a website that will have to be translated into different languages. There is no easy way for non-English speaking users to easily switch between communities and geographic locations.
WPML is an easy to use WordPress plugin that will help you easily create multi-lingual websites with ease. This plugin is designed for both beginners and professional users alike, thus making it ideal for people like yourself who are unfamiliar and new to using WordPress as a CMS .
This is where we need a WPML plugin for WordPress. It is an exceptional plugin that helps you to easily create multi-lingual websites with WordPress, and it has SEO friendly functionalities.
19. Woocommere
WooCommerce, which was created by Automattic and is used on several million WordPress powered websites, is one of the most popular eCommerce-oriented extensions that can be found for publishing platforms such as WordPress.
It comes with a full range of powerful features that can aid you in effectively selling your products online and building an online store.
WooCommerce is a free, open-source e-commerce plugin for WordPress! It’s developed by Automattic, the same folks behind WordPress.com, Jetpack, and other integral parts of open-source blogging software.There’s a robust WooCommerce ecosystem now with dedicated WooCommerce hosting, WooCommerce themes and plugins for the most common applications!
If you are looking for an eCommerce plan, then Bluehost ecommerce hosting planis a great choice. It comes with over 1,000+ premium WordPress extensions including subscriptions and bookings, among many others.
ALTERNATIVE: Easy Digital Downloads is the best WordPress eCommerce plugin if you’re selling digital downloads. If you don’t want to deal with the hassle of setting up a shopping cart from scratch, then a great alternative would be WP Simple Pay.
Last but not least, BigCommerce is a fully-hosted headless eCommerce platform for WordPress. It offers high scalability and low maintenance for serious store owners. You can also take read on our “Woocommerce alternativces” article to learn in detail.
20. Nextiva
Nextiva is the best business phone system for your website, with advanced call routing, unlimited free domestic calling, voicemail to email or text, online faxing and more.
We have run numerous tests, and have found Nextiva to be one of the best solutions in terms of pricing, reliability, and overall features.
The best part is you can receive calls from your business phone number straight to your cell phone. You also set business hours, so you’re not disturbed during holidays or non-work hours.
Small business owners who want to grow by harnessing their customer relationships and treating them like gold will love the easy-to-use web admin panel of this cloud CRM at a great price. Individuals can also use it as a personal contact manager.
21. Akismet Spam Protection
Akismet is perhaps one of the most widely used anti-spam plugins for WordPress. It’s a comment and contact form plug-in created by Automattic that helps block spam threats but could cause issues with legitimate or irrelevant comments.
Using Akismet is a breeze. All you need to do is download and install it — the plugin does the rest of the work for you. You will also have the ability to review any comments that have been automatically proven to be spam so that you can block or unblock them at any given time if necessary.
22. Social Snap
Social networks have the potential to drive a lot of traffic to your website. Building a network of devoted followers involves tapping into the relationships they’ve built with one another in the form of likes and shares.
Not only that, but to ensure when your content is seen, it looks as eye-catching as possible. This is where Social Snap comes in – a super convenient social media plugin for WordPress.
Social Snap is a powerful social sharing plugin that is lightweight and easy to install. Adding icons to your site couldn’t be any easier with Social Snap’s shortcode function! One single code will insert icons from over 30 different platforms into your website, allowing it to be social sharable for people on almost any platform imaginable.
Best of all, not only does Social Snap support 30+ different platforms, but it supports them all within the same simple WordPress plugin, cutting down on clutter and preserving your web server resources.
Social Snap accurately tracks the number of shares for all networks using API and clicks, along with other methods of monitoring. In addition, it lets you preserve the share count in case the URL has changed.
It also helps promote new content. Moreover, the company provides some add-ons (available on some plans) to auto-post on social media, revive old posts and lock shared content with a force share check so that users must share before being able to read the content
One of my favorite features in content management systems is that you can choose how to share content on social media. I love the support for Twitter Cards and OpenGraph, which means that you can add an image that’s sized perfectly for sharing on social media. And a separate Pinterest image (vertical images get more traction over there!).
It’s also great that you can choose the titles and descriptions of your articles when they’re shared on social platforms.
Final Words
We’ve talked through the plugins that are run of the mill when it comes to any WordPress installation. It’s possible you have all of these, but if not – now is a good time to get them!
Now that we’ve reached the end of our list, you may be wanting to take some time to check everything else out. Or maybe even go back through and take a look at what was covered in case you missed the initial publication date?
Whatever it is that you want to do, we hope this concludes our list of the best WordPress plugins and tools for business websites.
We hope this list has helped you with your next project and that you are able to make the most of your website or blog with the use of these plugins and tools. You may also want to take a look at the best WordPress hosting provider.
Thank you for reading, and please feel free to share your thoughts or questions in the comment section below!
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